What is Search Engine Optimisation or SEO and why is it important?
June 7th, 2010 | Client Information Series | Pat | 7 CommentsWhat is a search engine?
A search engine is a program that crawls the internet, following links, and analysing the content it comes across. When the ‘Google-bot’ visits a website, it looks for certain criteria relating to the page it is currently on and then decides which keywords or phrases are most relevant to that [...]



